top of page

Graphic Designer

patrick
Foley

Run Rabbit Run layout, illustration,Conceptualizing

RRR-Cover
Given limited information our brains instinctively attempt to make order for what we see. For this book concept I relied on Gestalt's theory of closure  as a mechanism for story telling using figures that I felt were common enough that the average person could identify. After conducting research about the minimal amount of figures needed for someone to identify an object I set out creating the story. The background imagery is kept as an intact illustration so the viewer doesn't get lost.
RRR-Inside Cover
RRR-Pages
RRR-Pages

Run Rabbit Run
 

layout, illustration,Conceptualizing

RRR-Cover
RRR-Inside Cover
Given limited information our brains instinctively attempt to make order for what we see. For this book concept I relied on Gestalt's theory of closure  as a mechanism for story telling using figures that I felt were common enough that the average person could identify. After conducting research about the minimal amount of figures needed for someone to identify an object I set out creating the story. The background imagery is kept as an intact illustration so the viewer doesn't get lost.
 
RRR-Pages
RRR-Pages
RRR-Sign
RRR-Poster
Branded shapes
"Look for what you notice but no one else sees."
-Rick Rubin, The Creative Act: A Way of Being
bottom of page